How Amory Main Street Built a System That Scales

Amory Main Street and the Amory Railroad Festival are separate nonprofits, but Lindsay runs both. SeeMyLegacy's support for multiple users and multiple disbursement accounts means both organizations operate side by side on one platform, each with its own branding, its own funds, and its own campaigns, without forcing Lindsay to manage two separate systems.

The result functions as a community hub. Someone who comes to register for the Railroad Festival now sees Main Street's other programs alongside it, and vice versa, turning every campaign into a discovery point for the rest of what Amory has going on.

The Railroad Festival draws a high volume of applications, including more than 350 for craft vendors alone. Before SeeMyLegacy, all of that would have run through Lindsay directly. Now, individual committee members manage their own categories: one person oversees food vendors, another manages craft vendors, each with visibility into only their piece of the event.

Committee members and vendors started noticing the difference immediately, without being asked. One committee member signed up as a test applicant just to see the process from a vendor's perspective, then texted Lindsay directly after receiving the confirmation email, unprompted praise that had nothing to do with a survey or a formal feedback request.

Amory's craft vendor lead heard similar feedback across the board.

For an organization that used to look homemade, in Lindsay's words, that shift in perception matters as much as the time saved.

Amory's ticketed events, including the Polar Express Movie Experience, used to mean staff working from a spreadsheet at the door, searching by hand through a printed list while a line built up behind them.

Digital, scannable tickets replace that process entirely, turning a bottleneck at the door into a quick scan and go.

As an underfunded nonprofit, Lindsay weighed the cost of SeeMyLegacy carefully before signing on, but the value became clear fast.