Support Local Youth Athletics and Build Community Connections

Campaign Overview

Youth sports are more than just games—they build confidence, teamwork, and lifelong memories for kids. But keeping programs running takes support. A Youth Sports Team Sponsorship campaign gives local businesses and families the chance to step up as champions for young athletes. Sponsors help cover essentials like uniforms, equipment, and league fees, ensuring every child has the opportunity to play.

Guide for Getting Started

1. Outline How Sponsors Can Participate

Before you can start getting sponsors, you’ll need to determine a few key details that will guide their participation and make it easy for them to get involved.

Determine Sponsorship Options

Add the individual teams, sports, or age groups

Add Exciting Pictures

Get potential sponsors excited, use pictures from previous years

List Sponsorship Benefits

Outline how sponsors can benefit from participating

Set Sponsorship Cost

Set a Price for each Sponsor Option

Ideas for Sponsorship Benefits

  • Logo on Jersey – Offer to include the sponsor's logo on the jerseys
  • Banners at Venue – Place a sponsor banner at the court, field, or facility where the games take place
  • Announcements at Games – Broadcast the sponsor’s name during league games and events
  • Social Media + Website Exposure – Highlight the sponsor on your league’s social media or website

2. Make the Process Easy for Sponsors

Once you’ve outlined the details, make it simple for sponsors to participate by giving them clear, convenient ways to complete the process.

  • Online Access:Provide sponsors with a direct link to view options and details
  • Online Payments:Allow secure, easy payment processing
  • Form to Submit Sponsorship Collateral:Collect logos, ads, or messages in one place

Did You Know?

Collecting payments online increases sponsor participation by 47%? on your league’s social media or website

3. Manage the Administrative Work

Behind every sponsorship campaign is the administrative side—keeping track of sponsors, payments, and materials. Staying organized will ensure the process runs smoothly from start to finish.

Track Sponsorship Commitments

Keep a list of sponsors and their commitments

Monitor Payments

Double-check that each payment is received and recorded properly

Organize Collateral

Save logos, ads, and sponsor messages in one central location

Provide Updates

Share clear timelines and next steps so sponsors know what to expect

Ready to get your Youth Sports Sponsorship Program launched?

SeeMyLegacy is the leading sponsorship platform. Use our platform to modernize your Youth Sports Sponsorship Program and create more participation than ever before!

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